Your Trial Message

Your Trial Message

(formerly the Persuasive Litigator blog)

Expert Witnesses

Teach the Difference Between Science and Junk

By Dr. Ken Broda Bahm: Even good science can sometimes be a tough sell in the court of public opinion. Take, for example, the moment in Republican Presidential nominee Mitt Romney’s acceptance speech last week where he mocked the President’s concern over rising sea levels. The crowd of delegates in Tampa cheered wildly, though the […]

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Subvert Stereotypes: Free the Attorney, the Expert, and the Juror

By Dr. Ken Broda Bahm: Think beyond the stereotypes. That is what you’re used to hearing (and I’m used to saying) about jury selection. But that same need to subvert the stereotypes applies not just to picking panelists, but to persuading as an attorney or an expert witness as well. In each of these situations,

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Guess You Had to be There (Prefer Present Witnesses Over Absent Ones)

By Dr. Ken Broda Bahm – The recent trial involved two New York City police officers accused of raping a fashion executive, after helping her out of a taxi at the end of a night of drinking.  Without physical evidence (the department’s search of the apartment yielded nothing, and the accuser herself had showered), the case depended

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Keep Your Witness Out of the Woodshed

By Dr. Ken Broda Bahm – The term “woodshedding” as applied to a witness has a colorful history, starting with the notoriety of a small structure just outside the colonial courthouse in White Plains, New York, where attorneys would meet with witnesses just before coming in to court.  As used today, “woodshedding” basically means telling witnesses, fact

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Show, Don’t Just Tell: Part 2, Comprehension (Persuasion Strategies Visual Persuasion Study)

By Dr. Ken Broda Bahm – When we think of great attorneys, the skills that we most often cherish are persuasion and logic — the power to get a judge or jury to think and to do what you want.  But what about the ability to inform, to explain, to simply make something clear?   An

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Expert Witnesses: When Criticized, Don’t Just Respond, Riposte!

By:  Dr. Ken Broda Bahm – In fencing, a “riposte” is the act of turning away an attack (a parry) and converting it into a strike back at your opponent.  In common conversation, a riposte means answering an attack or an insult with a witty reply.  In either case, it is a good come back that converts defense

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When Crossing or Responding to Your Opposing Expert Witness, Look for the L.I.E. (Large Internal Error)

By: Dr. Ken Broda Bahm – When the case comes down to ‘expert versus expert,’ one important question is, what makes jurors believe one expert witness over another?  Applying the rational model of law, we would like to think that jurors would evaluate the credentials, the methodology, and the strength of the conclusions offered, and

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Adapt Your Scientific Testimony to Jurors’ Skeptical Ears

By: Dr. Ken Broda Bahm – In his recent State of the Union address, President Obama followed the common pattern of giving attention and applause lines to nearly every issue on the national agenda.  But there was one issue that received no mention at all:  climate change.  The absence, noted by many commentators, extended even to

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Choose a “Moving” Way to Convey Evidentiary Data

By: Dr. Ken Broda Bahm – In litigation it is often true that, “the devil is in the data,” in the sense that numbers and how they’re presented can be extremely important.  In employment cases, jurors often need to grasp the overall percentages that prove or disprove a discrimination claim.  In mass tort pharmaceutical cases, expert

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