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Bias

Account for ‘Close Counterfactuals’ in Your Trial Stories: The Loser that Almost Won

By Dr. Ken Broda Bahm: How bad would it be if, after making it through a year of the pandemic with your health intact, you came down with the virus at the end: You almost got to the point of vaccination, only to become infected at the last moment. That would be pretty bad. In […]

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Take Some Lessons from “Deep Canvassing”

By Dr. Ken Broda Bahm: It is becoming axiomatic that you can’t talk people out of hardened views. Particularly on political subjects; the common view is that we are in a “post-persuasion” era. Perhaps that depressing assumption explains why I was hopefully drawn toward a recent headline in The Atlantic magazine, “How We Got Trump Voters to

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