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Adapting to Jurors

Don’t Discount a Motivated Minority

By Dr. Ken Broda Bahm: Lessons for litigation sometimes come from unlikely sources. Take the recent explosion of attention to the issue of marriage equality for gays and lesbians, ignited by the President’s recent statement of personal support. His evolution of opinion follows an important milestone in public support: The proportion of Americans who agree […]

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Climb Down the “Ladder of Abstraction” in Patent Cases (And All Cases)

By Dr. Ken Broda Bahm: For many years, the word among intellectual property defendants has been “Don’t Mess With (the Eastern District of) Texas.” And statistics have borne that out. According to a recent analysis in the Patent, Trademark & Copyright Journal (Pistorino & Crane, 2012), cases in the district have come down in favor

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Take a Lesson from the John Edwards Trial: With Sensitive Facts at the Heart of Your Case, Aim for a Desensitized Jury

By Dr. Ken Broda Bahm: The case of The United States versus John Edwards has everything:  politics, sex, life, and death. The former vice-presidential and presidential candidate acquired a mistress and fathered a child during the campaign, behind the back of his cancer-stricken wife, then called upon a couple of key supporters to pay vast sums of

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Complex Case? Beware of “Low Effort Thinkers”

By Dr. Ken Broda Bahm: For once, a social science concept that comes with an easy to understand label! “Low effort thinking” refers to a mental approach or habit that serves as a short-cut in lieu of a more systematic or careful analysis. In the spirit of full disclosure, though, the concept is sometimes dressed up

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Rely on Instructions to Curb the Socially Networked Juror

By Dr. Ken Broda Bahm: The “Googling Juror” has emerged as a massive concern in the courts with plenty of stories on the process being thrown into mistrial by panelists who had to look up a fact, couldn’t take their finger off the Tweet button, and felt the need to “friend” parties, attorneys, and other

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