By Dr. Ken Broda Bahm: As the juror sits in the jury box hearing the case, she is not just rationally deciding who has the better position. She is also applying and maintaining her own self-concept. The implicit question she is asking herself is, “Am I the kind of person who would approve or condemn this?”
Expect Jurors to See Themselves as More Moral than Average Read More »
By Dr. Ken Broda Bahm: An attorney at our firm, tapped to give a CLE talk, asked me recently if I had anything on the “science of persuasion.” Pretty broad. I wondered where to begin, but it did get me thinking. At the most general, 30,000-foot level, what is the science of persuasion? Does the
See Persuasion as a Process (Toward a Unified Theory of Legal Persuasion) Read More »
By Dr. Ken Broda Bahm: The issue of “fake news” has been in the news — the actual news — a lot lately. The ease and speed of sharing via social networks has made it common for fake stories to be accepted, trusted, and passed around. One story, for example, tells of Trump protestors being
Link the New to the Known Read More »
By Dr. Ken Broda Bahm: It is a situation where the common sense advice is in conflict and the platitudes can go both ways: Don’t keep your light under a bushel, but pride goeth before the fall. Practically speaking, do you boast about your abilities, or to you keep it humble? For a witness in court,
Brag Your Competence, But Not Your Character Read More »
By Dr. Ken Broda Bahm: You may have seen the video called “Order in the Classroom.” The piece, the work of the National Jury Trial Innovations Project, offers a quick and humorous take on what a college course would look like if it were run with all of the constraints of a trial. In the video, the
Let the Jurors Take and Review Notes Read More »
By Dr. Ken Broda Bahm: Without looking at the back of your laptop or phone, which of the images above is the true Apple logo? You probably see it every day, many times if you are in offices or airports. It is considered one of the most recognizable logos in the world. But which version is correct?
Treat Memory as Functional, Not Photographic Read More »
Interview of Dr. Shelley Spiecker (by Dr. Ken Broda Bahm): My colleague, Dr. Shelley Spiecker, is one of the sharpest and most experienced trial consultants in the country. So, it was with some surprise that she recently found herself on a Denver County jury. I took the opportunity to sit down with her for a
See It Through the Jury’s Eyes: A Trial Consultant Does Jury Duty Read More »
By Dr. Ken Broda Bahm: When you first meet someone, the process of coming to like and trust them is a delicate one. The received wisdom in communication is that this first-impression determination of trust is based mostly on nonverbal communication and is formed in a fraction of a second. Only “Not so fast,” say
Ask Questions to Gain Trust Read More »
By Dr. Ken Broda Bahm: I don’t like the phrase “mind reading,” particularly as applied to juries and judges. It invokes some inaccurate stereotypes of what trial consultants do and of what is possible when watching or modeling a jury. Whenever I’m asked to sit in court to observe, I make sure the client is
Practice ‘Mind Reading Motivation’ Read More »
By Dr. Ken Broda Bahm: Attitudes are the foundation for what we believe and how we act. But that foundation is often a shifty one. In my last post, I wrote about the psychology of hypocrisy, noting the recent shift in attitudes toward Donald Trump after he became his party’s de facto nominee. His favorables